Made you Look

I'm always strategizing to reach new clients. How can I get my company in front of the decision maker?  How can I trigger a positive reaction to encourage a meeting?  Not a new problem, judging by all the articles and Blogs I read, I'm definitely in good company with this problem. 

When I target someone, sounds ominous I know, I research their company. All the basics of course:  Who are they, What do they do, How are they successful, How can AbsolutePromo.com help them? etc...  Then as I drill down further: Is this the type of organization that I have to turn on a full department or an individual?  What is the age range?  Are they fun? What have they done in the past for their client's attention?

This product, custom Jack-In-The-Box, if came through corporate doors, would get to the marketing decision makers desk.  It meets so many requirements:  Creative, imaginative, fun, a bit off the wall, unexpected and full of goodies.  After having your logo placed, you can either have it filled with hard candy or shipped empty.  I would have them shipped to my company empty.  Then I would personalize each logo jack-in-the-box with special candy for who I'm after.  Hot Balls for the ad agency  ~ are always under the gun/pressure, Double Bubble gum for the project managers ~ always on the run/deadlines deadlines deadlines, etc...  Logo personal notes too but that just goes without saying, right?

Comments

[Stephanie]

I want some of those! Where did you find it?