It's holiday gift time. Which would you rather receive customized from your favorite vendor?
One of these?
Or one of these?
I realize every business is different, but know that a lot of holiday gifts show up around the same time. How will your gift be received? How will your company stand out? Will the thought you put into the gift be obvious? Or will it sound like this: "You take it" "No, you take it" "We'll give it to Mary, she'll take it. She never gets anything"
Everyone has a budget. There are so many creative products that can be branded in all different price ranges. The important thing is to take the time to show your client some love. We all have a lot of choices where to spend our money. It doesn't get much better than a company choosing to do business with your company over and over again. It's huge, be happy.
Try to identify their appreciation point, their smile factor ~ staying in line with your company's message. Sure the gift basket will make a nice centerpiece on the lunch room table, but will it be passed around and talked about? You have a chance to make a grand entrance into your clients heart and mind. All I'm saying, for your clients sake ~ Please shake it up!