Fashion week isn't limited to Milan. There are a ton of new options that have just been introduced to funk up your brand. Here are a few that caught my eye. 100% pima cotton extra long cardigan. Great piece to keep the chill off at the office.
I've been wanting a vest and like the easy style of this one. Really cashz, just throw it on over a T and good to go with a little extra ooomph.
It's great that we now have the chance to follow fashion trends with corporate branding. I know so many of my female clients love when clothing has a men's style AND a women's style. They're not stuck in that boxy cut polo that hangs to their knees, that they can't possibly tuck in. One of my favorite clients (Now friend), Melissa also said "Dude, it's not just about the trade show. I want to look good at the party after the show too. C'mon...it's Vegas!" I never thought about it like that. Makes total sense and made me smile. I mean really think about it, so smart to offer your people quality branded clothing that is stylish and gives them confidence when they are out representing your company.
Even tights are offered that can be customized with your logo. Maybe a little strategically placed branding down by the ankle? Great logo products for the high school/college market that's so hard to hit.
Again, it's all about who you want to turn on. A company with a young spirit that wants to relate their energy and forward thinking, would do their market a favor to offer cool stuff customized.
Branding has become emotional. Styling is now based on individuality. Products are connected emotionally. Branding contemporary style clothing can be an easy way to reach your clients hearts.
It's not risky, it's just smart.