« March 2009 | Main | May 2009 »
It is time to refresh. We're not hanging around for a stimulus package to come through, we're going after our stimulus. It's time to kick start a creative infusion. We're off to Central America for some new experiences, get our Branding blood flowing, and inspire new ideas. Stay tuned...
New times, smarter decisions, new terminology...your client requests biodegradable cups for their next event. Technology is moving so quickly that we have new Eco-friendly logo products that are even better than biodegradable. We can offer compostable logo cups now.
Biodegradable products are good. They break down naturally through microorganisms like bacteria and fungi over time but when dumped in landfills they sometimes get buried under where the "good" bacteria survives and the oxygen is depleted.
Compostable is the new and improved biodegradable. It's greener. In order for plastic to be considered as compostable, it must be able to break down into carbon dioxide, water and biomass at the same rate as paper. It must look like compost and can not produce any toxic material and must support plant life. Most compostable items are made from plant materials like corn, potato, cellulose, soy and sugar.
Ta DA ~ Green cups for hot beverages that you can customize
and for Eco-friendly cups for cold beverages
Once discarded these cups biodegrade in a matter of weeks. They can't be stored in direct sunlight and they will begin to breakdown in temperatures above 120F. The cups are guaranteed to maintain structure at temperature 104F and below. They are made from corn. We can do up to four color process, production is roughly 25 business days, and the minimum is 45,000 pieces to start. We can do smaller runs with the 16 ounce clear cold beverage cups. Baby steps....
Brand on...
Love 'em.
They are little eco notebooks. Rather than blank paper within, they hold four pages of different sized recycled sticky notes. The cover and back page are created from a 100% recycled paper board.
I think what I like best about this idea is the unexpected. Since they are so new, people aren't thinking "little post its" when they open them. They'll think clever new idea. Which is what you want them to think of your company, isn't it? And offering so many sizes, there are little notes for all kinds of office needs from marking pages to leaving little recycled reminders for people.
There is a colored version too but you have to be able to compromise some of your recycling goals. Only the eco brown notes will be created from 100% recycled materials the colored cover is created from paper board. It's still strong baby steps to full green marketing. You can still hold your head up and know you're doing the right thing as a company "Going green".
If you need a full color branding vehicle for your message, know this can handle four color process on the cover too. I hope you like them, I'm pretty sure your clients will.
New eco friendly logo product in the hood.
This is perfect for the "one meeting" kind of event, where you have to give out something with your logo and you want to make a green corporate statement. Just goes without saying you don't have a lot of money to spend and for sure you don't want the environment to take a hit.
This is offered in all the new hip hues and the minimum to customize is 250 pieces to start. It has a soft saddle stitched cover, 20 lined pages within and each piece is created from 100% recycled material.
I love new logo stuff that has a fresh look.
